Eitan Gerstner

Technion-Israel Institute of Technology - The William Davidson Faculty of Industrial Engineering & Management

Haifa 32000

Israel

SCHOLARLY PAPERS

4

DOWNLOADS

359

SSRN CITATIONS

1

CROSSREF CITATIONS

0

Scholarly Papers (4)

1.

Funding Mechanisms for Higher Education: A Marketing Perspective

HEC Paris Research Paper, No. MKG-2019-1329
Number of pages: 33 Posted: 26 Apr 2019 Last Revised: 12 May 2019
HEC Paris - Marketing, Bar-Ilan University - Graduate School of Business Administration, Technion-Israel Institute of Technology - The William Davidson Faculty of Industrial Engineering & Management and Vienna University of Economics and Business - Department of Marketing
Downloads 168 (240,452)

Abstract:

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Marketing university education, tuition crisis, push and pull funding, probabilistic service, performance-based funding

2.

Optimizing Service Failure and Damage Control

HEC Paris Research Paper No. MKG-2015-1124
Number of pages: 30 Posted: 18 Dec 2015 Last Revised: 11 Nov 2017
HEC Paris - Marketing, University of St. Gallen, Technion-Israel Institute of Technology - The William Davidson Faculty of Industrial Engineering & Management and London Business School - Department of Marketing
Downloads 119 (314,984)

Abstract:

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Service Quality, Service Reliability, Service Failure, Damage Control

Customer Bill of Rights under No-Fault Service Failure: Confinement and Compensation

Marketing Science, Vol. 31, No. 1, 2012; pp. 157-171; DOI: 10.1287/mksc.1110.0683
Posted: 24 Oct 2012
University of California, Davis - Graduate School of Management, Technion-Israel Institute of Technology - The William Davidson Faculty of Industrial Engineering & Management and Graduate School of Management, UC Davis

Abstract:

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service failure, customer bill of rights, advanced selling, targeted compensation

4.

Managing Service Shutdowns: Cash Refunds or Vouchers?

HEC Paris Research Paper No. MKG-2021-1416
Number of pages: 51 Posted: 18 Mar 2021 Last Revised: 12 May 2022
University of California, Davis - Graduate School of Management, Technion-Israel Institute of Technology - The William Davidson Faculty of Industrial Engineering & Management, HEC Paris - Marketing and University of Palermo
Downloads 72 (431,055)

Abstract:

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Service Failure and Recovery, Service Shutdown, Cash Refund, Voucher, Service Replacement.