Dirk Crass

ZEW – Leibniz Centre for European Economic Research

P.O. Box 10 34 43

L 7,1

D-68034 Mannheim, 68034

Germany

SCHOLARLY PAPERS

8

DOWNLOADS

844

SSRN CITATIONS
Rank 26,012

SSRN RANKINGS

Top 26,012

in Total Papers Citations

16

CROSSREF CITATIONS

20

Scholarly Papers (8)

The Dynamic Relationship between Investments in Brand Equity and Firm Profitability: Evidence Using Trademark Registrations

USPTO Economic Working Paper 2016-1
Number of pages: 34 Posted: 06 Oct 2016
Dirk Crass, Dirk Czarnitzki and Andrew Toole
ZEW – Leibniz Centre for European Economic Research, KU Leuven - Department of Managerial Economics, Strategy, and Innovation and United States Patent and Trademark Office
Downloads 136 (269,404)
Citation 1

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Brand Equity, Firm Profitability, Intellectual Property Rights, Trademarks

The Dynamic Relationship between Investments in Brand Equity and Firm Profitability: Evidence Using Trademark Registrations

ZEW - Centre for European Economic Research Discussion Paper No. 16-04
Number of pages: 35 Posted: 05 Apr 2016
Dirk Crass, Dirk Czarnitzki and Andrew Toole
ZEW – Leibniz Centre for European Economic Research, KU Leuven - Department of Managerial Economics, Strategy, and Innovation and United States Patent and Trademark Office
Downloads 72 (411,689)
Citation 4

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Brand Equity, Firm Profitability, Intellectual Property Rights, Trademarks

The Dynamic Relationship between Investments in Brand Equity and Firm Profitability: Evidence Using Trademark Registrations

Number of pages: 35 Posted: 01 Feb 2016
Dirk Crass, Dirk Czarnitzki and Andrew Toole
ZEW – Leibniz Centre for European Economic Research, KU Leuven - Department of Managerial Economics, Strategy, and Innovation and United States Patent and Trademark Office
Downloads 56 (469,253)
Citation 2

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Brand Equity, Firm Profitability, Intellectual Property Rights, Trademarks

2.

Intangible Assets and Firm-Level Productivity

ZEW - Centre for European Economic Research Discussion Paper No. 14-120
Number of pages: 45 Posted: 10 Feb 2015
Dirk Crass and Bettina Peters
ZEW – Leibniz Centre for European Economic Research and Center for European Economic Research (ZEW)
Downloads 184 (208,885)
Citation 16

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Intangible capital, productivity, R&D, marketing, firm-specific human capital, organizational capital, patents, trademarks

3.

Protecting Innovation Through Patents and Trade Secrets: Determinants and Performance Impacts for Firms with a Single Innovation

ZEW - Centre for European Economic Research Discussion Paper No. 16-061
Number of pages: 47 Posted: 29 Sep 2016
ZEW – Leibniz Centre for European Economic Research, European Union Intellectual Property Office, VVA Europe Sprl and ZEW – Leibniz Centre for European Economic Research - Industrial Economics and International Management Research
Downloads 138 (265,381)
Citation 6

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effectiveness of patents, trade secrets, innovation, protection strategies

4.

The Impact of Brand Use on Innovation Performance – Empirical Results for Germany

ZEW - Centre for European Economic Research Discussion Paper No. 14-119
Number of pages: 36 Posted: 10 Feb 2015
Dirk Crass
ZEW – Leibniz Centre for European Economic Research
Downloads 74 (400,879)
Citation 3

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innovation performance; brands; trademarks; innovation; Germany

5.

Intangible Assets and Investments at the Sector Level – Empirical Evidence for Germany

ZEW - Centre for European Economic Research Discussion Paper No. 14-049
Number of pages: 50 Posted: 06 Aug 2014
Dirk Crass, Georg Licht and Bettina Peters
ZEW – Leibniz Centre for European Economic Research, ZEW - Leibniz Centre for European Economic Research and Center for European Economic Research (ZEW)
Downloads 58 (454,560)
Citation 5

Abstract:

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intangible assets, economic growth, sector

6.

Which Firms Use Trademarks – And Why? Representative Firm-Level Evidence from Germany

ZEW - Centre for European Economic Research Discussion Paper No. 14-118
Number of pages: 32 Posted: 10 Feb 2015
Dirk Crass
ZEW – Leibniz Centre for European Economic Research
Downloads 50 (485,788)
Citation 4

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Intellectual Property Rights, Trademarks, Reputation, Innovation

7.

Geographical Clustering and the Effectiveness of Public Innovation Programs

ZEW - Centre for European Economic Research Discussion Paper No. 16-083
Number of pages: 42 Posted: 14 Dec 2016
ZEW – Leibniz Centre for European Economic Research, ZEW – Leibniz Centre for European Economic Research - Industrial Economics and International Management Research and ZEW – Leibniz Centre for European Economic Research
Downloads 38 (540,603)
Citation 1

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8.

Do Trademarks Diminish the Substitutability of Products in Innovative Knowledge-Intensive Services?

ZEW - Centre for European Economic Research Discussion Paper No. 13-061
Number of pages: 33 Posted: 02 Sep 2013
Dirk Crass and Franz Schwiebacher
ZEW – Leibniz Centre for European Economic Research and affiliation not provided to SSRN
Downloads 38 (540,603)
Citation 1

Abstract:

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Trademarks, product differentiation, innovation, services