David Solan

Mansfield University of Pennsylvania

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Cross-Culture Integration and Global New Product Development

Review of Business & Finance Studies, Vol. 5 (1) pp. 93-98, 2014
Number of pages: 6 Posted: 01 Feb 2014
Jianfeng Wang, David Solan and Bo Xu
Mansfield University of Pennsylvania, Mansfield University of Pennsylvania and Formerly Known as Shanghai Institute of Foreign Trade
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Abstract:

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Culture, New Product Development