Cansu Sogut

Boston University, Questrom School of Business

PhD Candidate

595 Commonwealth Avenue

Boston, MA MA 02215

United States

http://smgapps.bu.edu/mgmt_new/ProfilesPHD/SogutCansu.html

SCHOLARLY PAPERS

1

DOWNLOADS

101

SSRN CITATIONS

0

CROSSREF CITATIONS

0

Scholarly Papers (1)

1.

Now or Later: Synchrony Effects on Electronic Word-of-Mouth Content

Sogut, Cansu, Frédéric Brunel, and Barbara Bickart (2015) “Now or Later: Synchrony Effects on Electronic Word-of-Mouth Content” in Consumer Psychology in a Social Media World, Eds. Claudiu Dimofte, Curtis Haugtvedt, and Richard Yalch, Routledge Publishers: London and New York., Boston U. School of Management Research Paper No. 2549227
Number of pages: 29 Posted: 14 Jan 2015 Last Revised: 02 Jun 2016
Boston University, Questrom School of Business, Boston University and Boston University, Questrom School of Business
Downloads 101 (352,241)

Abstract:

Loading...

consumer behavior, electronic word-of-mouth (eWOM), synchrony, affect, emotion, community, Twitter, social media