Ian Phau

Curtin University

Kent Street

Bentley

Perth, WA WA 6102

Australia

SCHOLARLY PAPERS

6

DOWNLOADS

97

SSRN CITATIONS

1

CROSSREF CITATIONS

0

Scholarly Papers (6)

1.

Drivers and Barriers Toward Reducing Meat Consumption

Cheah, I., Shimul, A. S., Liang, J., & Phau, I. (2020). Drivers and barriers toward reducing meat consumption. Appetite, 104636.
Number of pages: 23 Posted: 21 Apr 2020
Curtin University - School of Marketing, Curtin University of Technology - Curtin Business School - Bentley Campus, Curtin University and Curtin University
Downloads 40 (538,547)

Abstract:

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Meat Consumption, Diet, Environmental concern, Attitude, Food choices

2.

Do Up-Displayed Eco-Friendly Products Always Perform Better? The Moderating Role of Psychological Distance

Journal of Business Research, Forthcoming
Number of pages: 15 Posted: 13 Apr 2020 Last Revised: 07 May 2020
affiliation not provided to SSRN, affiliation not provided to SSRN, NEOMA Business School and Curtin University
Downloads 28 (604,388)

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eco-friendly products; environmental protection; Psychological Distance; metaphorical effect; heuristic processing

3.

Conceptualising Luxury Brand Attachment: Scale Development and Validation

Shimul, A. S., Phau, I., & Lwin, M. (2019). Conceptualising luxury brand attachment: scale development and validation. Journal of Brand Management, 26(6), 675-690.
Number of pages: 25 Posted: 28 May 2020
Curtin University of Technology - Curtin Business School - Bentley Campus, Curtin University and Curtin University
Downloads 19 (666,187)
Citation 1

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Luxury brand attachment, Consumer emotion, Scale development, Validation

4.

Effects of Luxury Brand Attachment and Perceived Envy on Schadenfreude: Does Need for Uniqueness Moderate?

Shimul, A.S., Sung, B. and Phau, I. (2021), "Effects of luxury brand attachment and perceived envy on schadenfreude: does need for uniqueness moderate?", Journal of Consumer Marketing, Vol. 38 No. 6, pp. 709-720. https://doi.org/10.1108/JCM-09-2020-4125
Number of pages: 19 Posted: 29 Oct 2021 Last Revised: 01 Nov 2021
Curtin University of Technology - Curtin Business School - Bentley Campus, Curtin University and Curtin University
Downloads 10 (735,266)

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Luxury brand attachment, Perceived Envy, Schadenfreude, Need for uniqueness, private and public consumption.

5.

Exploring the Luxury Brand Attachment Scale

Posted: 24 Jul 2018
Curtin University of Technology - Curtin Business School - Bentley Campus, Curtin University and Curtin University

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luxury brand attachment, scale development, luxury, branding

6.

Motivations of playing digital games: A review and research agenda

Cheah, I., Shimul, A. S., Phau, I. (2022). Motivations of playing digital games: A review and research agenda. Psychology & Marketing. (In press). https://doi.org/10.1002/mar.21631
Number of pages: 35
Curtin University - School of Marketing, Curtin University of Technology - Curtin Business School - Bentley Campus and Curtin University
Downloads 0

Abstract:

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Digital game, gaming motivation, gameplay, immersion, flow, systematic literature review.