Strategies of Jordanian Commercial Banks to Face Euro-Jordanian Partnership Agreement and WTO
Jordanian Journal Irbid Lil-Buhooth Wal-Dirasat, Forthcoming
37 Pages Posted: 20 May 2008
The study aims to determine the available strategic alternatives for commercial banks in Jordan, in order to face the challenges of European-Jordanian Partnership Agreement and World Trade Organisation. This is based on analysing the external and internal variables that influence these banks and play a vital Role in determining the strategic alternatives for them.
The study arrived at three strategies that can be adopted - with some differences - by Jordanian commercial banks, these strategies are Merger, Concentration and Diversification. The implementation requirements and conditions of each strategy is thoroughly discussed in the study. As a result, the researcher adopted the merger as his own preferred strategy and support this conclusion by proper justifications.
Note: Downloadable paper in Arabic.
Keywords: Commercial Banks, Jordan,World Trade Organization, Euro-Jordanian Partnership.
JEL Classification: F15, F23, F33, F36, G21, O19
Suggested Citation: Suggested Citation